Can You Speak Print?
We know print can sometimes be confusing, so here is your guide to many terms we commonly use as your local carbon-balanced printer.
 | Bleed – Ink that extends beyond the intended trim area to ensure no blank paper is showing. |
 | Crop Marks – Lines on paper that define the print area, and where to trim for the final printed size. |
 | Finishing – Processes including cutting, binding, laminating, or folding to complete the final product. |
 | CMYK – Colour model using Cyan, Magenta, Yellow and Key (another word for black) inks for full colour printing. |
 | RGB – Red, Green Blue – the colour you see on your screen when designing for print. CMYK is used to print it. |
 | Artwork – Simply another word for the design or images to be printed. |
 | Font – A set of characters with a specific typeface, size and style for text representation. |
 | Crease – A fold or ridge formed on paper or card by bending or applying pressure. |
 | Finished Size – The final size of a printed piece of work after trimming or binding is complete. |
 | Gutter – The space between facing pages in a printed or bound material, usually at the spine. |
 | Proofing – The Process of reviewing and confirming a version of the print or design before final production. |
 | Perfect Binding – A binding method were individual pages are glued to the spine and cover to create a booklet. |
 | GSM – Grams per Square Metre – Measures paper weight and thickness. The higher the GSM, the thicker the paper. |
 | Laminating – The process of sealing paper by applying thin plastic film to paper for protection and durability. |
Now you can speak print, do get in touch if we can help at all with your next project.